Comments on: Twitter numbers matter http://rock-star-pr.com/twitter-numbers-matter/ Innovation, social media, PR and music. My mum still thinks I work at Sainsburys. Fri, 05 Nov 2010 07:10:02 +0000 hourly 1 http://wordpress.org/?v=3.0 By: Paul Stallard http://rock-star-pr.com/twitter-numbers-matter/comment-page-1/#comment-1768 Paul Stallard Sun, 03 May 2009 13:10:53 +0000 http://rock-star-pr.com/when-numbers-matter/#comment-1768 You have made an excellent point here. A big part of PR is about building relationships with as many people as possible. Too many people only want to communicate with the top bod at a paper or with the loudest PRO in the industry but let's not forget that the guys at the bottom will be the editors and MDs of the future. I always try and push my execs to meet and speak to as many journalists (without becoming a stalker) as possible. The same goes with reading, learning and communicating with the many brilliant PROs in our industry willing to share a point of view. Don't just follow, communicate and build a relationship. Look forward to the lottery numbers post next week :o) You have made an excellent point here. A big part of PR is about building relationships with as many people as possible. Too many people only want to communicate with the top bod at a paper or with the loudest PRO in the industry but let’s not forget that the guys at the bottom will be the editors and MDs of the future.

I always try and push my execs to meet and speak to as many journalists (without becoming a stalker) as possible. The same goes with reading, learning and communicating with the many brilliant PROs in our industry willing to share a point of view.

Don’t just follow, communicate and build a relationship.

Look forward to the lottery numbers post next week :o )

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