Social media monitoring is a complete waste of resources. Total waste of money, time and understanding. Yep. You know why? I’m guessing by now you’re either really intrigued or really angry. Hopefully both. Social media monitoring is completely useless without context or clear outputs. What are outputs? Your next steps once you capture something. What [...]
Sentiment analysis is, for me, one of the most annoying phrases in the world (as you may have seen me tweet to Matt the other day). Whenever I hear someone mention it I picture two guys in cheap suits speaking to a group of board members at a big brand explaining complicated graphs and pointing [...]
A little test via Pixelpipe Posted via web from Jed Hallam
I read Todd Defren’s post and felt an immediate reaction bubbling. So I avoided the keyboard (and Twitter) and kept a lid on it. And I’m glad I did, I would’ve said some stupid things and shot from the hip (Meghan definitely shot from the hip!) when the post actually requires a reasoned and logical [...]
“Getting a job in social media” sends a lot of search traffic my way, and I’ve written about it loads – here, here and here. Ben’s written up some great stuff, as has Mike. We’re all talking about how to do it. For those people that are at the start of the ‘journey to a [...]
UPDATE: I’ve made the steps a little clearer to how you actually do this. (As a quick FYI, this post will show you how to export and filter Facebook using RSS – pretty cool.) I’ve written at length about my narcissism obsession with being constantly connected and always having my ear to the ground for [...]
Kerry Gaffney and Darika Aherns, I bloody love them both. They both spit truth and fire and always manage to post my brain thoughts on their blogs. Until now. Darika and Kerry both recently posted about blogger outreach, they both wrote how, due to small campaign scales, we should look at client education and turn [...]
Culture / Exploration / Geek / Innovation / Public Relations / Social Media
February 8, 2010 View CommentsI’ve come straight from reading a post on MediaBistro about Alex Bogusky being promoted and retiring at the same time – those crazy advertising kids! But something that Mr Bogusky said really resonated with me, he said; “I had one seemingly impossible dream when I started in advertising and that was to leave the industry [...]
Culture / Digital / Geek / Innovation / Public Relations / Social Media
February 6, 2010 View CommentsAnn Mack, off of JWT Intelligence, gives us a list of 100 things to watch out for in 2010. I was going to talk about every single point, but that would be both arduous and a bit silly, so instead I’ve highlighted a few I’d like to make jokes about; Augmented reality Everyone is talking [...]
I don’t really do this, in fact, I hate it. It’s rubbish. Until now. I’m part republishing something because it’s just that awesome. So, without adieu, here’s probably the best image and post I’ve read in about six months; In a culture hellbent on providing every tit and Herbert with an outlet for their "voice", [...]
The wonderful (I would say that) Becca Caddy has just set up an excellent website called Haiku You. The concept is as follows; you submit a haiku poem and a picture that relates in some way to life, love, lust and loss and she’ll publish them on a Twitter stream and on the blog… My entry [...]
It’s taken me all week to realise it, but Oslo is actually really advanced when it comes to tech. Like, really advanced. Things like; • QR codes for boarding passes And • Credit cards used for train tickets Amazed me. I say amazed, I mean made me smile a bit. The only problem is a [...]
One of the most timely ad’s ever… BRILLIANT!!!! Spotted at Oslo Airport, Norway Posted via email from Jed Hallam
Farewell Norway… I’ll certainly see you again. You beautiful ice place. Posted via email from Jed Hallam