I read over Matthew Watsons post last night on whether or not #PRFail is a #PRFail and I started bashing out a bit of a comment and it ended up being a bit of an essay, so I thought I’d write it here and then link Matthew up to the eyeballs. The premise of Matthews [...]
OK, so this is a little bit contentious. Everyone harps on about follower numbers don’t matter this and it’s not a popularity contest that. For certain people, it is. And it should be. Let’s ‘unwrap this a little bit’.
I attended the excellent NMK online PR debate last night and came away with plenty to think about. Other than the Q&A session at which point those posing questions became either; a) guarded or b) salesy (it must’ve felt like a shark tank for the one client that attended), the debate covered a lot of [...]
I’m going to have a go at being topical. Fancy that. I was driving into work this morning thinking about how record labels can try and resurrect their shipwreck, blissfully unaware of the Pirate Bay storm approaching (pun intended). The thoughts had stemmed from a post that Guy had written talking about how The Streets [...]
We’re getting closer to the end of the academic year and dissertation deadlines are either fast approaching (just ask Kristen, my new best friend, who’s a few weeks away) or have just passed (cue sigh of relief, only to be quickly followed by the immediate realisation that now you have to find a job). Those [...]